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Taraji P. Henson is formally entering into her wine bag! The award-winning actress and entrepreneur has joined Seven Daughters as a strategic advisor and inventive collaborator, teaming up with Terlato Wine Group to carry recent vitality and elegance to the model’s Moscato. Recognized for her dedication to high quality and neighborhood, Henson goals to revamp Seven Daughters with a contemporary contact, highlighting connection and authenticity for a brand new era of wine lovers.
After a latest wine-filled journey to Italy, Henson reached out to Terlato Wine Group to create a wine that celebrates her ardour for all times and tradition. The partnership displays her dedication to real, high-quality experiences and units the stage for a refreshed Seven Daughters that resonates with wine novices and aficionados alike.
Collectively, Henson and Seven Daughters have reimagined the model’s look, full with a brand new bottle design and distinctive private touches that seize Henson’s model. Followers will discover playful particulars all through the bottle, like illustrations of her French bulldog Buddha and a comb symbolizing her ardour for hair care, together with a daring, hand-illustrated “seven” encircled by a hoop that represents her supportive neighborhood. The colourful new coloration palette options swirls of inexperienced, blue, purple, orange, and purple, accented with hints of Henson’s favourite coloration, gold.
Moscato continues to rise in recognition, particularly amongst Black, Hispanic, and Asian customers, who’re embracing this candy, approachable wine for each on a regular basis moments and particular celebrations. Launched in 2006, Seven Daughters Moscato has develop into a go-to selection for its balanced taste and easy-drinking model, and this collaboration goals to amplify that attraction. By occasions, social media, and in-store activations, Henson and Seven Daughters are excited to carry individuals collectively round a shared love of wine, neighborhood, and celebration.
“This partnership is a natural fit. Seven Daughters embodies everything I believe in—celebrating every moment and building genuine connections,” Henson shared. “I’m thrilled to reintroduce the world to this brand with a look that’s vibrant, personal, and true to our values.”
Terlato Wine Group President and CEO, Invoice Terlato, is equally enthusiastic, stating, “Taraji’s influence in culture and business is undeniable. Her energy and passion will bring new dimension to the wine industry and deepen connections with our consumers, making Seven Daughters a true standout.”
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